Shell-sponsored road safety training,
Being part of a community means sharing a range of benefits with those around us. They include local jobs and training, contracts for goods and services, and the investments we make in community programmes.
We hire and buy locally to support development in countries where we work. In 2010, more than 90% of Shell staff worldwide were nationals. We recruit and train local staff in countries with lower incomes where we operate. In some cases, governments require us to do this. But in most cases it is our voluntary policy.
We spent over $13 billion on goods and services in 2010 from companies in countries with lower incomes. We also increased our sourcing of goods and services in China, India and Russia where we have teams in place to assess potential suppliers. Our major contracts include requirements to follow the Shell General Business Principles, Code of Conduct and HSSE standards.
More than 400,000 contractor staff and a huge number of suppliers work with Shell. To help local suppliers compete for contracts, we provide training in our global tendering and contract management process and support in achieving the standards we require. In Nigeria, for example, Shell Petroleum Development Company has had a dedicated team since 2007 to help local businesses, entrepreneurs and young people win contracts. By the end of 2010, they had trained nearly 2,000 service providers in the contracting process, and more than 3,000 people in a range of skills including entrepreneurship, project management, catering, scaffolding and welding.
We have invested in community programmes for many years, and are working to put our funds and resources to more effective use. Our social investment projects aim to benefit society in tangible ways and be sustainable beyond Shell’s support. In 2010, we updated our global social investment strategy, which supports initiatives that benefit society and relate to our business activities, such as road safety and local enterprise development. More than 1.3 million people are killed on the world’s roads every year. We have put considerable effort into in our operations and are working with industry, governments and non-governmental organisations to help address this challenge globally.
We also work in partnerships with local and national governments to help build skills that meet development needs. Through the Shell LiveWIRE programme – active in 21 countries – we support young entrepreneurs in setting up businesses (see opinion below).
“Before I joined Shell LiveWIRE business coaching, I could only sell 50 litres a month of my cholesterol-free cooking oil ’Sahara’, which is made from locally-sourced coconuts. From the coaching session I learned a lot about how to market my product, reach customers and manage cash flow. Media exposure through LiveWIRE means many people know my product, which has also helped me to grow my business. Now I can sell at least 1,000 litres a month across 12 big cities in Indonesia, and demand for my product is increasing remarkably.”
winner of Shell Indonesia LiveWIRE Business Start-Up Award 2010